PROJECT
Photo series featuring the logo of the Tulare County District Attorney.
GOAL
Create a library of photographs to use for digital and print materials. I wanted to reduce the usage of generic stock photos and have a collection that represents the the office and sets a branding language across all platforms.
PROCESS
I took the images in our law library and used props and law books to frame the logo as the primary focus. Photoshop and Camera Raw were my main tools for this project.
CONCLUSION
It is really beneficial and efficient to have photos that are custom to our office that I can use in almost any scenario. As an in-house designer, this is a long-term project that I can expand on as I work on visual materials for the office.
